Small and medium-sized businesses are standing at the edge of a massive opportunity—and a massive risk.
In this episode of Rock Solid, Bryan Eisenberg sits down with Logan Dunaway, an IT specialist focused on SMBs, to unpack what AI, cybersecurity, and digital transformation really mean for local businesses today.
They dive into:
Why SMBs are more agile—and better positioned—than enterprises to adopt AI
The dangers of removing the human element from customer experiences
How AI agents can help you punch above your weight (and when they can hurt you)
The real cybersecurity risks small businesses underestimate every day
Why digital transformation is more than just “going paperless”
How data, IoT, and smarter tech decisions are reshaping restaurants, healthcare, and offices
Why right-sizing technology (yes, even printers) matters more than buying “the best”
This is a grounded, practical conversation for business owners who want to grow smarter—without turning their business into a “platypus” of bolted-on tech.
If you’re a founder, solopreneur, or SMB leader wondering how to adopt AI responsibly, protect your business, and still deliver human-centered experiences, this episode is for you.
Rock Solid is brought to you by host Bryan Eisenberg, a New York Times bestselling author, digital pioneer and co-owner of A Place At Home - North Austin, a Round Rock based home care agency.
Bill Combes, owner of a local Round Rock digital marketing agency, No Time for Social.
Brent Pierce, owner of Round Rock Studio, empowering local businesses to share their stories with his two podcast sets and state of the art photo studio.